When designers go evil

My friend JP shared this presentation via twitter and I am ashamed to say I have participated in the dark side of design. Personally I think of my time at the CBC as a sort of penance – a purgatory if you will. Dark patterns shows the ways companies and …

Alignment is everything

I originally posted this on webanalytictemplates.com ———————————————————————————— One of the keys to a successful implementation of any business project is alignment. At each stage or level the goals and tactics must align otherwise you end up with a confused mess.  Let me give you an example.  Your company is going …

I am not evil

One thing I just don’t get are privacy policies.  I don’t understand how a public can be so naive as to be upset that they are being tracked when they are on the Internet, and how unaware they are that invasive tracking is in our daily lives. Julia Angwin wrote …

Well Done Tiger

I have written a few times about email marketing. THE NEWEST IN EMAIL FAIL…AIR CANADA! THOUGHTS ON EMAIL MARKETING MORE THINKING OF EMAIL I am by no means an expert, but I know what I hate and I don’t hate this.  Tiger direct sends me mail everyday which I don’t …