Tag: <span>Analytics</span>

A case against personalization

As a Web Analyst the supposed holy grail of data usage and optimization is personalization.  Disregarding the whole PI issue for the time being, the notion of a website that uses data to optimize itself to you; that tailors itself to your interests is awesome.  Think of all the sites …

learned something new

I love learning and I just learned something new today I thought I would share.  It’s called Benford’s law and it has to do with mathematics.  Don’t worry, it’s not hard. Isn’t that awesome?!! You’re probably thinking, “nice going dork, that is totally complicated.”  You’re right it is.  I can’t read …