Is Adobe copying me?

Not to toot my own horn, but twice now Adobe has copied something I have done and added something similar to Adobe analytics as a feature.  I’m not saying they stole them or anything but I did develop some similar solutions and implement them before they did so perhaps a better way …

Adobe Summit 2016

I was fortunate this year to get to go to Adobe Summit in Las Vegas. If you work in analytics, or marketing and you haven’t been to one I would highly recommend it.  Now obviously because it is put on by Adobe they talk a lot about their products, but …

6 things I learned at Adobe Summit

1. Your data is only as good as your implementation.  When we implemented SiteCatalyst for the CBC we did a good job.  I can’t knock it, but implementation has gotten so much better with the use of Tag Manager, Processing Rules and contextual data tags I strongly feel like we …